UpperClassUpperClass

    The UpperClass Blog

    Stories from the new era of student-led recruitment

    Product updates, partner stories, and our point of view on how universities, brands, and creators meet the next generation.

    Student-Generated Content for Universities

    Student-Generated Content for Universities

    Angela Concepcion·
    What a Campus Creator Program Should Do

    What a Campus Creator Program Should Do

    Mark Balneger·
    Why Creator-Led Enrollment Marketing Works!

    Why Creator-Led Enrollment Marketing Works!

    Rodel Sta Ana·
    Social Proof in College Admissions Works!

    Social Proof in College Admissions Works!

    Rodel Sta Ana·
    Prospective Student Engagement Strategies That Work

    Prospective Student Engagement Strategies That Work

    Mark Balneger·
    Why Authentic Campus Storytelling Wins

    Why Authentic Campus Storytelling Wins

    Pamela Quiogue·
    Peer to Peer Student Recruitment Works!

    Peer to Peer Student Recruitment Works!

    Angela Concepcion·
    Student Ambassador Program for Admissions

    Student Ambassador Program for Admissions

    Mikaela Estrellanes·
    Why Verified Student Creators for Colleges Work

    Why Verified Student Creators for Colleges Work

    Rodel Sta Ana·
    Student Creator Marketing for Universities

    Student Creator Marketing for Universities

    Mark Balneger·
    Higher Education Recruitment Trends 2026

    Higher Education Recruitment Trends 2026

    Isabella Yuzon·
    7 Alternatives to Higher Education Recruitment Agencies

    7 Alternatives to Higher Education Recruitment Agencies

    Pamela Quiogue·
    international students

    What Is Higher Education Recruitment?

    MK Estrellanes·
    Higher Education Marketing That Converts

    Higher Education Marketing That Converts

    Pamela Quiogue·
    international students

    Higher Education Recruitment Strategies That Work

    Angela Concepcion·